Day 30 - Talking about "The business of software"

When building a software business that uses the network effect, I’d ask:

• Does the connection this enables create demonstrable value?
• Is there an easy and obvious way for someone who benefits to recruit someone else to join in?
• Is it open enough to be easy to use but closed enough to avoid becoming a zero-cost commodity?

via sethgodin.typepad.com

Bill McIntosh seems to have taken Seth's advise to heart when he created ContestBurner. It creates it's own connection, inspires users to pass it on and join in, and is certainly easy to use.