Google announced the launch of eBooks in the US on Monday night. The UK launch is expected imminently. Google eBooks, previously known as Google Editions, is the first "media in the cloud" provider. Customers can buy an ebook and read it on any device through Google's Web Reader. It can work on computers, Android and Apple devices and e-readers, although not Amazon's Kindle. It will offer more than three million titles, with "hundreds of thousands" available for sale.
Allen Weiner, an analyst at Gartner, said Google's move into digital
publishing "is a big deal. On first look there is the significant impact on rivals". James McQuivey at Forrester Research said Google's service would not be able to compete against Amazon, but could take on other digital book stores, such as Barnes & Noble.
Everybody is talking about it and asking what will this mean to the publishing world? Amazon is striking back with their launch of
. The big question is how will this impact the Internet Marketers who are putting out their own ebooks. Some say it wil be a blessing.
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